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Press inquiry software

Persvragen prices and features in 2026: a tool for press inquiries

Published 10 Oct 2026Reviewed 10 Oct 20264 min read

Short answer

Persvragen from PR-Dashboard is the top pick for managing media inquiries in 2026. The Small package costs 2,700 euros per year on the pricing page for 1 to 2 users, with the FAQ stating from 2,400 euros per year. It stores questions, links them to answers, and forwards newsroom questions straight into the system.

What does Persvragen do for press inquiries?

Persvragen is the press inquiry module of PR-Dashboard, a Dutch PR platform. It gives a team a single place to receive, store and answer questions from journalists. Instead of questions landing in a shared inbox or on someone's phone, they come into one system where everyone sees what is new and what is answered.

The tool is built for spokespeople and communication teams. A clear overview shows new and answered press questions, so nobody has to ask around for status. It also shows who the internal knowledge holders are, which helps when a question needs a specialist answer.

What is in the Persvragen Small package?

The pricing page lists the Small package at 2,700 euros per year for 1 to 2 users. The FAQ gives a starting price of 2,400 euros per year. Both numbers are published by PR-Dashboard, so the exact amount depends on which page you read. For a team of one or two people, Small covers the core workflow: distribute incoming questions among spokespeople, store questions and link them to answers, and hand over open questions to a colleague in a few clicks. You can also make notes for the next contact, which is useful when several people handle the same journalist.

ItemSmall (pricing page)FAQ
Price per year2,700 eurosfrom 2,400 euros
Users1 to 2not published
Featuresall featuresall features
Trainingfree at the officefree at the office

The Small package matters for teams that want to get started quickly without extra cost.

How does Persvragen link questions to answers?

The core idea is that every question gets an answer, and both are stored together. When you receive a question, you can link it to the answer you give. That creates a searchable archive over time. The next time a journalist asks something similar, you can find the previous answer instead of starting from scratch.

You can also save questions and answers before they are asked. A special button in the tool lets you prepare Q&As ahead of a crisis. That way, when a journalist calls about a sensitive topic, the team already has a consistent answer ready.

Answering journalists consistently is one of the stated benefits of PR-Dashboard. Because all answers are stored and linked, everyone in the team gives the same information. New colleagues are onboarded more easily, as the system shows how previous questions were handled.

How does Persvragen connect to the newsroom?

Persvragen works together with the online newsroom of PR-Dashboard. Questions that arrive through the newsroom can be forwarded straight to the inquiry tool. That means a journalist who asks a question via a contact form on your press page does not have to be redirected to an email address.

The question lands in the inquiry tool, where a spokesperson can pick it up. This removes a manual step and makes sure no question gets lost between the newsroom and the inbox.

For a full press portal setup, you can combine the inquiry tool with the newsroom. That article covers the newsroom side, while the inquiry tool handles the inquiry workflow.

What reports does Persvragen give?

The tool includes reports on how many questions arrive, how fast the team responds, and which topics dominate. These numbers help a communication team show its workload and response times. If a topic suddenly generates many questions, the report makes that visible.

The reports support decisions about staffing or proactive communication.

For a fuller picture of media performance, you can combine the inquiry tool with Media Monitoring. A separate guide explains how to read a media monitoring report, including media value and pickup.

Is Persvragen GDPR compliant?

Press question data is stored encrypted and complies with the privacy law, the GDPR. That is stated in the PR-Dashboard FAQ. The GDPR protects personal data, not company data, as the Dutch Chamber of Commerce points out. Journalists' contact details are personal data, so encryption and a legal basis are required.

Because the tool stores questions and answers, it holds personal data such as names and email addresses. The encrypted storage and GDPR compliance are therefore relevant. When you handle press inquiries, you also need to respect the rules on unsolicited digital messages. The Dutch Chamber of Commerce states that unsolicited digital messages with a commercial purpose are prohibited in the Netherlands. That applies to your own outreach, not to answering questions.

How does Persvragen compare to other tools?

PR-Dashboard publishes its prices openly, starting from 2,400 euros per year according to the FAQ.

What should you ask before buying press inquiry software?

Before you choose a tool, ask the vendor how questions are assigned to team members. The tool lets you distribute incoming questions among spokespeople, which is a core feature. Ask whether the tool stores every question and answer, and whether you can search the archive later.

Ask about reporting. The tool reports on question volume, response speed and topics. Ask about integration with your newsroom. The tool forwards newsroom questions straight into the system. Read more: answering journalist questions with ai help why.

Read more: Press inquiry software.

Read more: Reporting and measurement.

Questions and answers

What is a tool for press inquiries?

A tool for press inquiries is software that helps a communication team receive, store and answer questions from journalists.

How much does Persvragen cost in 2026?

Persvragen Small costs 2,700 euros per year on the pricing page for 1 to 2 users. The FAQ states a starting price of 2,400 euros per year.

What features does Persvragen include?

Persvragen includes distributing questions among spokespeople, storing questions and linking them to answers, handing over open questions, making notes, and preparing Q&As ahead of a crisis. It also reports on question volume, response speed and topics.

How does Persvragen handle media inquiries from a newsroom?

Questions asked in the newsroom can be forwarded straight to Persvragen. That means a journalist's question lands directly in the press inquiry system, where a spokesperson can pick it up and answer it.